Guest Lecture Held at the Academic School of Business and Management, Q University

On October 23, 2026, the Academic School of Business and Management at Q University hosted a guest lecture titled "Deposits as a Tool for Preserving and Multiplying Personal Savings."

The keynote speaker was Aizada Kairatovna Kenshbaeva, Retail Business Director at Alatau City Bank, a seasoned practitioner with many years of experience in banking and retail financial products.

During the session, the lecturer provided students with detailed insights into:

• Types of bank deposits and how they operate.
• How to choose the optimal deposit strategy based on financial goals.
• The impact of inflation, interest rates, and capitalization on profitability.
• Modern personal finance management tools and financial security.
• Development trends in the retail banking market of Kazakhstan.

The lecture was held in an open dialogue format. Students had the opportunity to ask the expert questions, analyze practical case studies, and receive professional recommendations on building a savings strategy.

Such meetings with industry leaders are an essential part of the practice-oriented approach at the Academic School of Business and Management, Q University. They contribute significantly to developing students' financial literacy and professional competencies.

The Academic School of Business and Management expresses its gratitude to Aizada Kairatovna Kenshbaeva for her insightful lecture and contribution to training future specialists, as well as to Alatau City Bank for this fruitful cooperation.